To put it simply, social networking is a cost effective way to build brand awareness, initiate conversation and interest in your brand, and interact with your customers in real time. Much of the time, this can be done for free…to gain the maximum exposure and results from Social Networking, by advertsing on Facebook, you can instantly reach millions of targeted users, at the time when they’re most likely to respond… The costs are really affordable too, only paying for the clicks you get from your targeted adverts. *Scroll down to see a short video on how Facebook works*
Here’s some quick facts about advertising on Facebook:
Facebook has over 500million active users who spend more than 700 billion minutes per month on Facebook. 50% of Facebook’s active users log on in any given day. Facebook provides you with a ready – made customer database.
At GURU MEDIA, our main aim with our Internet Marketing ideas, is to improve your ROI and reduce your costs when you advertise online. We offer the most comprehensive, flexible and accurate targeting options imaginable and it’ll show in your results.
We have the power to target adverts down to the country, county, or city level that your audience is located in. This is a powerful way for both national brands and local small businesses to make sure their ads are reaching customers in their target markets.
Keyword targeting is perhaps one of the most powerful ways to reach your target audience on Facebook. Facebook targets keywords based on interests, activities, and favorite books, TV shows, movies, or job titles that users list in their Facebook profiles. Facebook has been translated into over 70 languages. You can target your ads to users based on their preferred language. Social Networking can target people who have chosen to view Facebook in different language from the official country language.
If you’re new to social networking, or even if you’re an expert facebooker, take a look at this great little introductory video: